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Forward-thinking Market Research and Insights executives are transforming their function into a proactive engine of growth that influences business strategy and drives competitive advantage through actionable insights.
As digital transformation continues to shape consumers’ behavior and preferences, these leaders need to integrate new research and insights strategies, through mobile, social and digital, in order to forecast consumer behavior in real time.
Understanding customer’s preferences and motivations in real-time, driving personalization, and improving customer experience will in turn enhance customer engagement and promote brand loyalty. It is a critical job for the business.
This exclusive three-day event is full of relevant topics gleaned from extensive research, market intelligence and feedback from industry leaders, influencers and senior executives like you. This unique forum is reserved for those at the corporate level with the desire to network with peers, learn and share best practices, and gain insight on common challenges that many research and insight executives are facing.